** Deadline extended to March 15, 2026 - All submissions made December 4 - 23, 2025 will still be valid and reviewed **
OCAD U is excited to partner with Wonderbrands on a new packaging design challenge for their Country Harvest bread. This is an excellent opportunity to apply your creative skills to a real world project with meaningful compensation and recognition.
The full design brief and the terms and conditions are linked here as a PDF you can download and reference in full.
The amendment to the deadline and project timeline can be found here.
Some of the highlights include:
- Open to all current OCAD U students who will be returning to school in the 2026-27 academic year
- The application period begins on December 4, 2025 at 10am EST and will close on March 15, 2026 at 11:59pm EST
- Students will apply with a link to an existing online portfolio of your work along with a short statement of intent (max 300 words)
The selected artist/designer will receive a reimbursement subsidy for the 2025-26 year of tuition (up to $15,000 CAD) to create a new design/artwork for Country Harvest bread packaging
- The method of submission is via email to packagedwithpurpose@wonderbrands.com
Potential selected students will be contacted on or before April 10 and artwork will be created along a timeline ending June 30.
This is a national challenge, but 1 – 2 students will be selected from OCAD U specifically.
Any questions before you send a submission can be emailed to
careerdevelopment@ocadu.ca
