The Library is currently running a trial a new database. Passport is a comprehensive market research database incorporating detailed statistics and research analysis of global markets and consumers. Its emphasis is on consumer-related industries across more than 200 countries and regions. Coverage includes:
-Detailed research on nine industry sectors with multiple sub-industries
-Comprehensive statistics with historical coverage for some series dating back to mid-90s
-Research, analysis, statistics, and forecast on consumer trends for 200+ product categories
This trial will run until January 17th, 2024. To access this new resource, visit A-Z Databases and sign in with your OCAD U credentials.
Please contact e-resources@ocadu.ca for questions and feedback on this resource.