Board of Governors - Idris Mootee


Idris Mootee

Chief Executive Officer, Idea Couture

Idris Mootee is the CEO of Idea Couture and IC Ventures– a global strategic innovation firm with offices including San Francisco, Toronto, Shanghai, London, New York, São Paulo and Mexico City.  He has over 25 years of strategic management experience and has extensive expertise in scaling companies, developing growth strategy, and driving transformation.  Described as the "the ultimate foresight machine" and "strategic innovation guru", Idris is one of the most sought after board level advisors among global 1000s.

Idris works with global leaders on corporate strategy and transformation, board related topics, innovation strategy, go-to-market strategy, business model innovation and provides counsel to CEOs, executive teams and management boards on critical strategic matters in strategy, organization and innovation.  Over the last two decades, Idris’ clients have included some of the world’s most successful organizations including Aviva, Burberry, Samsung, BMW, Cisco, UBS, Intrawest, PepsiCo, and United Health Group.  He also acts as interim Chief Innovation Officer, Chief Strategy Officer and most recently interim Global CMO at smartphone and virtual reality innovation leader HTC.

In the past, Idris has served as Global Chief Strategist at Blast Radius, Global Head of Strategy at Organic, Chief Strategy Officer at Live Lowe and Partners, Chief Strategist at CBIZ Technologies. He developed and taught a Design Thinking for Business Creativity program at the Harvard Graduate School of Design. He is the author of five books on business – including his most recent, 60-Minute Brand Strategist and Design Thinking for Strategic Innovation (both published by Wiley and Sons, 2013).

Idris holds master degrees from London Business School and Brunel Graduate School and received extensive education from Harvard Business School and Ivey Business School.